Blogging 201: Day Two – Audit Your Brand

Today’s assignment: audit your brand — look at all the ways you communicate information about your blog to make sure they’re consistent and focused.


If it is your first to visit my blog, please feel free to check my previous post here.

Every scribbler has its own unique way on reaching out to its own readers. I am a visual learner, so I visit a lot of blogs, I gain an understanding that most of them have different perspective in life, mostly inspiring, life-changing, few are quite depressing (I always suggest that they need to get a vacation), and selected are brilliant in what they do.

I had already set my three goals, check here, and that is my main target. I opt just a handful of simple adjustments.

The identity and brand of my blog is explained in my day fourteen blogging 101. It is a mutual understanding that maintains my brand to my readers. Branding is a repetition process that responds to its environment regularly, so I will perform auditing my brand gradually which needs effort and time to measure my identity and performance against my goals.

A fellow blogger name Ryan McCallister of McCallister Sculpture, made a checklist in auditing our blog brand, you can check it out for your own.

Meantime, I will just enjoy the moment of learning from Blogging U.

So, how you audit your blog?

BrandingAudit1

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